Go ahead and stay up all night.
The trick to flawless skin in the summer months is all about finding a hydrating fluid foundation that complements the humidity.
Purple is actually the new black when it comes to gorgeous eye makeup.
These new eye makeup inventions are worth every penny.
Chloë Grace Moretz's natural beauty look will make it seem like you spent way more time on your makeup than you actually did.
Mindy Kaling is killing it with her beauty game lately.
In addition to drugstore makeup and designer perfume, Ulta is now home to cool indie and international brands.
Jane Iredale's lash conditioner is the secret to full, long and healthy lashes.
YouTube Star Bethany Mota On Her New Fragrance, Her Travel Essentials and Her Tricks For Getting Out The Door Faster
Plus, shop the products she can't live without.
Turn to these gorgeous celeb looks to find a new lipstick favorite.
From Kate Hudson to Cara Delevingne, everybody's doing it!
Wearing pink eyeshadow isn't as daunting as it sounds—just take a cue from Emma Stone's fresh take.
Kat Von D On Her Fall Makeup Line, Her Favorite Lipstick Ever and The Most Important Step in Her Beauty Routine
Plus, shop her fall collection for Sephora.
We have some easy tips and tricks—plus the perfect products picks—to help you achieve a sun-kissed look.