The brand's revamped beauty department is kind of killing it right now.
Gwyneth Paltrow nods to past style icons like Madonna and Audrey Hepburn in her latest ads for Max Factor.
Moisturizers, eye makeup and even acne treatments that won't irritate your precious skin.
The collab hits stores this November.
White is the new black.
Journalist Esther Honig asked graphic designers around the world to make her "beautiful." Here are the results.
You can't go wrong with any of these long-lasting drugstore eyeliners.
WATCH: Alexa Chung Reveals The Secret To Her Signature Eyeliner (Plus: A Zit Story We Can All Relate To)
Makeup artist Lisa Eldridge demonstrates the look on Alexa herself.
The Academy Award winner looks flawless, obviously.
Finding the right lipstick-and-blush combo isn't always easy. We've found five foolproof pairings you'll love!
A makeup pro shares a surprising secret to making a bold lipstick shade wearable.
The model rejoins the brand as global spokeswoman after a five year hiatus.
Major hair, makeup and nail inspiration for the big day.
Cream eyeshadows are the beauty world's answer to sweaty summer days.
Your Ultimate Summer Beauty It List: The Best Trends, Products, And Tips To Get You Ahead Of The Game
Think of this summer beauty guide as everything you need for your inspiration board.