WATCH: Keira Knightley Plays Hard To Get In Her New Coco Mademoiselle Campaign

Digital Beauty Editor

Whether Keira Knightley is wearing an outfit for the first time or (as in the famous case of her wedding dress) the third time, she always manages to look incredibly chic from head to toe. Case in point? Keira's third campaign for Chanel's signature Coco Mademoiselle fragrance, in which she wears a shimmery floor-length gown complete with glittery jewels and sultry, smokey eyes. In the short film, Keira takes on the role of the fragrance's namesake, Coco Chanel, as she schools you on the art of the tease—with everything from a cool disappearing act to speedboating in circles around her love interest on the Seine.

"The third film is very silver and quite cool," Knightley says in a press release. "Nobody can quite capture [Coco Chanel]; so she is kind of there, but she is sort of playing with them…And then she gets on a speedboat! What more can you ask for?"

Though she's been the face of the scent for years, this campaign might be our favorite one yet. Watch the one-minute clip below!

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