Kimberly Tobman brings more than 10 years of experience in strategic public relations and entertainment marketing to her role as Vice President of Public Relations and Corporate Communication for JustFab. In her current position, she oversees media and influencer outreach, the JustFab Style Panel, consumer and media events, social media initiatives and corporate communications. In the 3 years since the company launched, JustFab has reached over 1.3 million Facebook fans, has gained over 10 million members, has been seen on celebrities such as Emily Blunt and Hilary Duff and was most recently is featured in the show about the brand, “Kimora: House of Fab”, on the Style Network.
Since joining Intelligent Beauty in 2008, parent company to JustFab, Kim has also successfully led the PR campaigns for the company's other two divisions, SENSA and DermStore.
Prior to joining Intelligent Beauty, Kim worked in-house at Macy's handling local PR and events and as the head of Talent Relations at Davie-Brown Entertainment. Throughout her career, she has worked with major consumer brands such as Pepsi, Victoria's Secret PINK, Stolichnaya, Joico, Miller Brewing Company, Dermalogica, Guess Handbags and Timberland.
Kim received her Bachelor's degree from the Annenberg School for Communication and Journalism at USC. She also frequently teaches the Brand Product Placement class at the Fashion Institute of Design and Merchandising (FIDM) in Los Angeles.
JustFab is the leading fashion-subscription ecommerce site and lifestyle fashion brand that offers members an engaging and personalized shopping experience led by President and Creative Director, Kimora Lee Simmons. Over 10 million members are given the celebrity treatment every month as they receive a new and customized selection of shoes, handbags, jewelry and denim. Members have exclusive access to fashion tips and content, clickable style boards to shop complete outfits and the team of JustFab fashion consultants for expert advice. At no more than $39.95 an item for VIP members, JustFab offers high-fashion looks at affordable prices and shipping is free for all items over $39.95.