Introducing Lucky Shopping!

We are very proud to introduce Lucky Shopping to the world: a new kind of online shopping experience uniquely tailored to Lucky readers. With over 450 brands and 86,000 fashion and beauty products at their disposal, Lucky editors highlight their favorite items and trends for a curated, boutique-like selection that's constantly updated and instantly available to buy.

It's everything you wanted from the magazine about shopping and style, and more--magazine subscribers can even get cash back from each purchase they make! We invited some of our favorite bloggers to try Lucky Shopping at our offices last night, and the reviews are in:

"If you love shopping for stylish items online, today's your lucky day." Rachel Felder, StyleList

"Lucky Shopping isreally helpful when you're looking for a particular item like a goldpair of shoes you need for a wedding or fingerless gloves for fall." Lani, Sugar Rock Catwalk

"So really, it's like shopping a massive store from your bed with a fashion editor telling you what's best." Britt Aboutaleb, Fashionista

"The result is a two-tiered search system: You can either take the direct pipeline to Lucky'sfavorite ten or fifteen choices, or you can spend some quality timebrowsing through a wider--but still curated--list of items... Editors plan to update it almost every day--or every time they get excited about a new trend or object, which, given that it's Lucky, ought to be often." Izzy Grinspan, Racked

Let us know what you think, what you love, and most importantly, what you want to buy!