Crushing On: Joie's New Line, Equipment
Oversize,borrowed-from-the-boys shirts may seem like a dime a dozenthese days (and a major trend for spring--check out the "How To"section of our March 2010 issue), but 1990s cult brand Equipment nailed the je-ne-sais-quoi sexiness of the button-down (I owned two myself). Good news: the clothing line has relaunched, and it's better than ever.
ChristianRestoin (yes, Carine Roitfeld's partner) ran the company for nearly30 years, closing the label in 2001. Tuesday night marked its relaunchunder the eye of Joieand Current/Elliott owner Serge Azria.
Fortunately, the brand continues to hit that perfect classic-cool note, combining a sense ofFrenchie sophistication with laid-back Californian ease. The line is availableexclusively at Saks Fifth Avenue locations nationwide.
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