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At the WeSC Spring 2011 Show, Models Walked a Rocky Runway--Report from Stockholm

Jenny Kang
WeSC held a fashion show and party to preview their spring 2011 line outside the Grand Hotel's sprawling waterfront. Models walked out onto a rocky runway to show off fun, sporty, and colorful swimwear and apparel.
Fun fact: The WeSC logo represents two hands giving a high-five!

The scene at the WeSC spring 2011 fashion show.

Several of the looks.

The Swedes know how to have a good time--especially in the summertime when it's light out the majority of the day. WeSC hired Japan's current It Girl DJ Yulia for the afterparty. She got the crowd dancing with her inventive beats to "Tu Vuo' Fa l'Americano" (remember the jazz club scene with Jude Law in The Talented Mr. Ripley ?).

This is Yulia--so cute bopping behind the DJ booth & singing along to the music.

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