Shopbop Launches a Holiday Gift Boutique
Who needs brick-and-mortar holiday windows when equally festive browser windows exist? Such is the logic behind Shopbop's latest yuletide initiative. The site just unveiled a dedicated boutique complete with shoppable virtual window displays that reflect five different themes.
Gadget lovers are sure to adore the "Media Maven" window, packed with all manner of cool tech toys (including Rebecca Minkoff's new range). Meanwhile, born entertainers might gravitate towards the "Consummate Hostess" display of glassware and candles, and bookish shoppers will love the coffee-table tomes and horn-rimmed glasses displayed in "The Thinker." We rounded up some of our favorite picks from the five virtual windows below—just think of it as our virtual shop-in-shop.
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