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Shop the Trend: Blood Red

If this week's fashion shows are any indication, deeper, richer shades of red will be everywhere come fall. Call the color what you want (blood, oxblood, burgundy, merlot, cabarnet...), but pick a name soon. You'll need to know what to ask for when searching out the shade of red seen everywhere, from the stripey sweater dresses at Charlotte Ronson to the slick leather pants at Tommy Hilfiger.

Click through the slideshow to see how designers are working the color into their fall collections and to shop currently available crimson pieces:

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Tommy Hilfiger

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Charlotte Ronson

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Helmut Lang

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Alexander Wang

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Betsey Johnson

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Zac Posen

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