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Honor Launches E-Commerce

It seems like part of Honor’s game plan—beyond offering printed A-line dresses and colorful pleated pants—is fooling people into thinking it’s a much older, established brand.

Giovanna Randall's two-year-old line (newborn baby equivalent, in fashion industry terms) now shows its collections during New York Fashion Week and operates a fancy NYC boutique. So we weren't too surprised to hear that Honor launched e-commerce on their site today. The label is moving at lightning speed.

While a few of the more intricate pieces (like the Mad Men-esque "cupcake" dresses) are special order-only, the plaid blazers, pleated trousers and lace tops are all instantly available—if you have upwards of $800 to spare.

Click through the slideshow below to drool over some of our favorite pricey pieces, and shop (or window shop) the full collection here:

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