ModCloth Is About to Get a Lot More Fancy
This morning, ModCloth announced that it has secured $25 million in investor funding. Which seems like business-y, boring news, but it's kind of important, too.
The money means the leading online retailer of indie designers will be able to both expand and enhance its site. That's good, non-boring news for anyone who wants a better online shopping experience while browsing ModCloth's signature vintage-inspired pieces. And while the online home will get sleeker and more hi-tech, the clothes and accessories will keep their retro, Zooey Deschanel-ish vibe. Win win, no?
We'll be on the lookout for improvements—and in the meantime, we'll be shopping these currently available ModCloth favorites in the slideshow below.
It's so adroable I would want to wear it around my apartment for no reason at all.
The pinwheel works, too. I'd play with it while waiting for the subway or bored at my desk.
These remind me of a pair of Miu Miu flats I stalked for about eight months, never bought, and still pout over.
The drawstring's essential for a summer bag, so grains of sand won't get all up in your iPhone and other concertgoers can't pickpocket your cash.
I think this is one of those dresses than actually, truly, no-b.s. would work for both the office and for a party. Really.
Ahh, scalloped hem. I die.
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