What you need to know this instant.

FOR:
designers

Jason Wu to Launch a Contemporary Collection Called Miss Wu

Soon, fans of Jason Wu's famously feminine sheaths and tulip skirts will be able to get a piece of their favorite designer—for less. This morning, Wu announced that he's teaming up with Nordstrom to launch a younger, contemporary collection called Miss Wu, which will land in the department store next January. And though Nordstrom plans to carry the line exclusively in 49 locations for one year, it sounds like this is shaping up to become a permanent part of the Jason Wu brand—an accompanying accessories line is already in the works

"Instead of just doing ‘Jason Wu-for-less,’ the idea is to explore the other side of myself,” the 29-year-old designer told WWD. “I always see Jason Wu [the collection] as my aesthetic, my design sensibility. Miss Wu is my personality. It was really fun to explore that facet of who I am — slightly more downtown, and with a more relaxed attitude.”

So what can we expect from Miss Wu's 40-piece debut collection? Inspired by French New Wave icons like Jane Birkin and Marianne Faithfull, Wu whipped up A-line dresses, striped tops and trench coats trimmed with bows. As for pricing, the line will range from $195 to $795—a far cry from Wu's usual several-thousand-dollar cocktail looks.

"One thing that is rare in the contemporary market is more feminine, girlier clothes,” Wu explained. “It tends to be more hard-edged, or too young. I felt this is something that brings a little bit of softness.”

If the Taiwan-born designer's recent, raved-about capsule for Target taught us (and him) anything, it's that Jason Wu's signature sweet aesthetic speaks to a wide range of women. We're thrilled that we'll soon be able to afford his clothes while still managing to pay our rent, and if the preview images at left and below are any indication, we have lots to look forward to with Miss Wu.

Photos via WWD.

Keep up with the Lucky team on Twitter:

FILED UNDER
designers
KEYWORDS
designers

more on luckymag.com

Drugstore Beauty Buy: An Undereye Cream That Works While You're Sleeping

A few dabs of this lightweight cream, which contains caffeine, hyaluronic acid and smoothing essential oils, and you'll wake up seeing the depuffed, hydrated difference.

Petra Langerova: The Everlane Aesthete

As the head designer for fashion's favorite socially-conscious e-tailer, Petra Langerova is making simplicity more covetable than ever.

25 Outrageously Expensive Holiday Gifts For The Person Who Has Everything

From a crystal panther worth over $47k to a shopping spree so huge it comes with an unlimited price tag, click through to peep 25 jaw-droppingly luxurious holiday gifts perfect for your favorite one-percenter.

Kendall Jenner Flawlessly Pulls Off White Jeans In The Winter

Click through to see how Kendall Jenner managed to pull off wearing white jeans in the winter. Spoiler: she looks awesome.

Kim Kardashian Owns Fur Sandals (Of Course)

You don't know luxury, apparently, until you've taken a stroll in a pair of plush, rabbit fur-lined Céline sandals. Yesterday, Kim Kardashian did just that.