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First Look: Nicole Richie for Macy's Impulse

When we caught up with Nicole Richie over dinner last month, she kept mum about her upcoming capsule collection for Macy's Impulse. But maybe that's because she doesn't know quite how to describe it in a neat little snippet.

If the first two campaign images—released today—are any indication, the line's got quite the range, swinging from boho chevron prints to some very sleek separates. Click through below to see what we mean—the former is a little Missoni-esque, the latter a bit Alexander Wang or Rag & Bone-y. But either way, they're strong, defined looks at easy-to-stomach price points: everything in the collection is between $49 and $149.

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