FOR:
news

Net-a-Porter Adding Beauty Products To The Mix

You better wait a few more days before splurging on that new creme, cleanser, shampoo or powder. You'll be glad you did on March 20, when Net-a-porter launches "The Quintessential Edit," its new beauty category.

The new section will be filled with items from boutique-y brands like Aesop, James Read and Ilia, in a wide range of prices; pieces will run anywhere from $35 (a Chantecaille lipstick) to $500 (Joya Ames Soeurs solid perfume). Its a natural progression for the e-tailer, as all those fancy outfits they sell look much better with good skin, hair and nails.

"As we’ve developed our content, beauty is such a big part of fashion," Alison Loehnis, the company’s managing director, explained in a interview with WWD. "As we started to expand it was a disconnect to not be able to offer beauty."

More on Luckymag.com:

Keep up with the Lucky team on Twitter:

FILED UNDER
news
KEYWORDS
news