The concept: Head-to-toe print, mixed print, or aggressive monochrome, it says the same thing: "Tweet me-Instagram me-put me on your blog." Whatever the ingredients, the formula's the same. Get noticed.
The necessities: Kitschy high fashion sweatshirt, metallic baseball cap, nail art, digital prints, neon anything
The brands: ASOS, Madewell, Peter Pilotto
Click through to shop the look.