TODAY ONLY: 50% Off Heidi Merrick's Entire RTW Collection

The Deal: HEIDI MERRICK Ready-to-Wear Collection—50% Off (Plus: Free shipping over $150!)
Regular price: $60 to $510
Lucky Breaks price: $30 to $255

How to get it: Go to and enter “luckydaily2” at checkout.

Lots of designers are inspired by the California lifestyle, but Heidi Merrick elevates that laid-back-meets-glamorous ideal to an art form. She grew up on the beach near Santa Barbara in a family of surfers, and her background has shaped the nature of her ready-to-wear collection—an editor favorite—into an array of flattering silhouettes, rippling silk chiffon maxi dresses inspired by the ocean’s waves and eclectic prints that are as sophisticated as they are carefree. Today only, the entire ready-to-wear collection is half off—and yes, sale items are included!

Offer ends at 11 a.m. ET on August 6, 2014, or while supplies last. Discounts and prices do not include shipping or taxes.

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TODAY ONLY: Phyllis + Rosie Jewelry—50% Off!
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