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Bethenny Frankel: Skinnygirl Empire
Our favorite “skinny girl,” Real Housewives of New York’s Bethenny Frankel, is now offering something for the day after all of those skinny margaritas. Her new beauty lines—Skinnygirl Face & Body Solutions and Skinnygirl Mommy—offer detox face masks, tanning lotion and a slew of products for the busy mom on the go. The two lines will be in Wal-Mart starting this November!
Pauly D: Dirty Couture
Although we’re disappointed that he didn’t go with an overzealously scented body spray, we could have guessed that if Jersey Shore’s Pauly D was going to start his own brand, it would be a line of graphic tees. The only thing that baffles us is that it’s called “Dirty Couture"—which doesn’t quite coincide with the “GTL” mantra. If you want to represent the “dirty jerz,” you can do so at
Nicole Polizzi: Snooki-Branded Slippers
Oh wait…there’s more from the shore! Snooki was all over that jersey pad in slippers and it’s fitting that her own line is every guidette’s dream: a delightfully tacky mix of house-shoe and chunky sneaker. Of course, offerings include very “meatball-esque” animal prints and neon with metallic. Buy them at
Kim, Khloe and Kourtney Kardashian: Kollection for Sears
The Kardashian Kollection—with a K, of course—is a full line of jewelry, shoes, accessories and even intimates. It’s got the sisters’ stamp all over it and to use another “k” work…it’s pretty killer! Buy it at
Lauren Conrad: LC Lauren Conrad and Paper Crown
Straight from the hills of California comes a collection that makes copping Lauren Conrad’s style a piece of cake. Her line—LC Lauren Conrad—boasts floral dresses and separates that are just as cute as she is. LC Lauren Conrad collection is available right now at If you’re looking for something in the contemporary market, check out LC’s pricier Paper Crown line, which you can find at Nordstrom.
Rachel Zoe: The Rachel Zoe Collection
The only appropriate response to Rachel Zoe’s modern-yet-boho collection is WE DIE. Oh yes, bow blouses and sequin minis galore are on sale now at
Jill Zarin: Skweez Couture
Is “Skweez” the best name ever for a shapewear line? Yes! The culprit behind the collection of suck-you-in underpinnings is none other than New York housewife Jill Zarin. The leggings, swimwear, unitard bra-type combinations—it runs the gamut when it comes to gut and thigh minimizing! Coming soon to
Carson Kressley: Perfect for QVC
Queer Eye for the Straight Guy star Carson Kressley’s QVC collection consists of women’s and men’s outwear. We’re not sure how perfect we actually think it is, but Carson himself will forever hold a place in our reality TV hearts. The man can decorate!
Jay Manuel: Attitude for Sears Canada
One of you is in the running to becoming the next designer for Sears—it’s Jay Manuel! His line ATTITUDE is a nod to the ’60s and ’70s. Of course it’s cute because you know what happens if you don’t look the part: “Please pack your bags and go home.” Available at Sears Canada only.
Ramona Singer: Jewelry and Tru Renewal Sknicare
Ramona Singer from the Real Housewives of New York. Period. Oh the hours of entertainment that this woman provides us. But her latest gift is an algae-based skincare line. (Which according to Ramona is great for cell repair.) If algae is not your thing, perhaps you’ll be partial to her line of art deco inspired Ramona Singer Jewelry. Buy it at