amsterdam shopping guide

southern canal ring

Since it lacks a central attraction, this area is often ignored by the tourist guides. But look closer and you'll discover a jackpot of fabulous sources for retro dishware, covetable gifts, and clothing by rising designers.

Angel Basics Too and Too by Angel Basics

Sisters Marisa and Mariëlla Angel opened this pair of shops because they wanted to offer the area's many artists and creative types access to anything-but-run-of-the-mill clothing. Angel Basics, the original store, is largely stocked with pieces priced south of 100 euros, while Too is home to splurgier familiar-label items, like Antik Batik tunics and Anonymous camisoles.
Utrechtsestraat 132 and 143, 31-20-624-13-48

Products: Denim, Women's Clothing, Jewelry, Accessories, Beauty
Type of Store: Boutique

Jan

Despite its space constraints—or perhaps as a serendipitous result of them—this cheerful garden-facing object shop takes great pains to present an enormous range of impeccably edited items, from leather bags by owner Janna Hallink to blissfully scented Catherine Memmi candles.
Utrechtsestraat 74, 31-20-626-43-01

Products: Women's Clothing, Bags, Accessories, Beauty, Gifts/Design
Type of Store: Boutique

Kom

Situated in an old tiled butcher shop, this tableware purveyor seems straight out of another era. Cherry-print pitchers and lattice-design mugs hang from the original meat hooks, while stacks of bowls and sugar-and-creamer sets rest on wrought-iron bread racks.
Utrechtsestraat 129, 31-20-420-13-74 komaardewerk.nl for more information

Products: Accessories, Furniture, Linens, Tabletop
Type of Store: Boutique

naturel

True to its name, this boutique favors timelessly chic clothing-striped lawn shirtdresses, cashmere wrap cardigans, cropped trenches—exclusively in muted tones. We hadn't heard of most of the lines, and found ourselves loving Rue Blanche, a Belgian label with a distinct '50s sensibility, and understated Dutch brand No Man's Land.
Utrechtsestraat 20, 31-20-639-17-95

Products: Women's Clothing
Type of Store: Boutique

spoiled

Upscale street wear, an alternative newsstand, and an in-store hair salon make this spot stand out among the endless pot-paraphernalia shops on touristy Leidsestraat. You'll have to hike up a staircase to reach most of the clothing, which comes from names like Adidas, Original Penguin, and Fred Perry. Also look for custom low-rider bikes and a music section.
Leidsestraat 27, 31-20-626-38-18 spoiled.nl for more information

Products: Women's Clothing
Type of Store: Boutique