Topshop Oxford Circus: The Lucky Attack Plan

This global flagship has, hands down, the absolute best of the brand. It’s also loud, crowded and crazy. Here’s our guide to getting the goods without losing your mind.

1. Use the secret side entrance at 286 Regent Street to enter directly into Edited, a space featuring the latest stock, curated by a different fashion insider every week. From here, take the escalator down to the lower ground floor (SB1).
2. On SB1, head straight for the far wall, a.k.a. Boutique, which houses designer collaborations and the priciest pieces, and shop your way back so that you end up at lingerie, home of the least-busy dressing rooms.
3. Hit the basement for shoes, then head up to the ground floor for accessories (neither of which you can take into the dressing rooms) and the cash registers with the shortest lines.

36-38 Great Castle Street, topshop.com