New York Shopping Guide

Our list of the most undeniably unmissable spots.

The Top 100 Boutiques in New York

Comptoir des Cotonniers

Rooted in an elegant South of France sensibility, this line turns out tunics, crisp pants, and trenches. It has an earthy vibe and is cut in a primarily neutral palette, with loads of citified touches. 155 Spring Street. SOHO 212-274-0830. comptoirdescotonniers.com

Moon River Chattel

This long-standing shop feels like a relic from the early 1900s, since Moon River Chattel so successfully channels the vibe of an old-world general store. Its elegantly pared-down, low-tech versions of everyday items will have you clamoring to buy them all, whether it's a boar-bristled hairbrush, milk glass schoolhouse light, or a perfectly cast pharmacist's jar. 62 Grand St. WILLIAMSBURG 718-388-1121,moonriverchattel.com

Pas de Deux

Men's boutique Odin burst onto the shopping scene in 2004, transforming the closets of legions of NYC guys overnight. Eddy Chai and Paul Birardi have a real vision for what's cool, and it's equal parts laid-back and tailored. When they turned their attention to women last September, they created a boudoir-like Alice in Wonderland space, where cubbies hold Loeffler Randall heels and stunning silk shifts from Wayne. Bonus: Den, two doors down, is an outlet for both stores. 328 E. 11th St. EAST VILLAGE 212-475-0075

The Reformation

The premise of this brand-new spot from designer Yael Aflalo is to turn dead-stock fabric into turn-of-the-century-esque pieces, such as silk camisoles with lace-inset backs and simple chiffon jackets. The new line fits right in with the actual vintage items on the wrought-iron racks, like black slips that have been artfully reworked into dropwaist dresses. 143 Ludlow St. LES 636-448-4925

The Shop at Cooper-Hewitt

There's no shortage of excellent museum stores in New York, but we're inclined to put Cooper-Hewitt's at the top of our list. Run by a former product manager for New York's most inspiring home goods shop, Moss, it carries an expertly curated selection of modern design hits, all arranged in bright green cubes within a darkly glamorous vestibule of Andrew Carnegie's former mansion. Spindly candlesticks from Ted Muehling rest next to an array of coffee-table books and Rodarte necklaces.2 E. 91st St. UES 212-849-8355, cooperhewittshop.org

Store 518, General & Fine

Designer Nadia Tarr (of the famed, wear-it-a-million-ways Butter by Nadia dress) decided to open a shop in Carroll Gardens when her insatiable flea marketing got out of hand and she needed a repository for all the treasures she had mined over the years. It's easy to tell that she loves everything in the store, from pristine '50s Mexican dresses to blue enamel Victorian lockets. Her clothing line is also here, plus every conceivable kind of retro-packaged candy. 518 Court St. CARROLL GARDENS 646-256-5041,store518.com
Products: Women's Clothing
Type of Store: Boutique

Stella Filante

Before opening their store, sisters Hasna and Leona Erziak were styling French celebrities and decorating homes in Marrakech. As you step into the shop—which sprung up only six months ago—both influences become immediately apparent. The walls are decorated with cutout Moorish motifs, and the items for sale are exactly what you would want to pack for St. Barths: Heavily embellished Antik Batik tunics and floral dresses from American Retro are highlights. 156 Ludlow St. LES 646-484-5889, stella-filante.com

Thistle & Clover

Though Rand Niederhoffer and Camilla Gale only graduated from college in 2005, their first retail adventure already has a standout reputation. Every piece feels special and handmade, since the twosome focus on affordable, under-represented lines like Dace and Wren. They even host a quarterly open call in search of the next big thing, where they look at labels that have yet to land their first store account. 221 DeKalb Ave. FORT GREENE 718‑855-5577, thistleclover.com

Daha Vintage

The emphasis here is on vintage footwear and handbags—'70s boots, perfectly ladylike '60s heels—though there are also multiple racks of similarly downtown-inflected blouses and dresses. 175 Orchard St. LES 212-388-1176

Dunderdon

Started by a Swedish carpenter in 1997, this Goteborg-based collection has only three outposts across the globe. The New York store has the feel of a modern barn, which is the perfect counterpoint to its pared-down, workwear-inspired styles. 25 Howard St. SOHO 212-226-4040, dunderdon.com
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