California Beach Towns Shopping Guide

Costa Mesa

Great Laundry

Discover cheeky, imported-from-Japan T-shirts that meld a surfer sensibility with a playfully macabre edge (one graphic, for example, features a bold skull with guns in the place of crossbones).
2930 Bristol St. (in The Lab), 714-751-8700

Products: Denim, Women's Clothing
Type of Store: Boutique

Lisy B

With its curlicue-font logo and hot pink decor, we assumed this spot was ultra-girly. But we were surprised and amazed by the racks upon racks of adventurous clothing, including Mike & Chris leather hoodies and creatively draped Desanka dresses.
406 32nd St., lisyb.com

Products: Denim, Women's Clothing
Type of Store: Boutique

ARTH

Unusual (yet highly wearable) hats are the focus here, and the brilliant way they're arranged—by style and color in easy-access cubbies—lets you quickly assess the stock, then try on the ones you like.
2930 Bristol St. (in The Lab), 714-966-8350, arthhat.com for more information

Products: Accessories
Type of Store: Boutique

Carve

The matte, dim interior, with a lot of natural light and light wood floors, perfectly suits the spare, urban clothing, like A.P.C. Henleys and Y-3 track jackets. Everything in this boutique is uniquely displayed in refrigerated deli cases.
2930 Bristol St. (in The Lab), 714-434-0166

Products: Denim, Women's Clothing
Type of Store: Boutique