Peep Photo Highlights From Lucky's First-Ever NYFW Instagram Meetup
Social Media Director
"You can sit with us" is an unofficial Lucky mantra. We want our readers and followers to see what we see and experience what we experience. Instagram has always been a great medium to do that, but we wanted to take it a step further this New York Fashion Week.
So we teamed up with Instagram and IMG Fashion to host the first-ever fashion Instameet, where we invited 15 Lucky followers (pun intended) to an all-access tour inside Lincoln Center to kick off the shows. To score a spot, Instagram followers were asked to enter our #luckyinstameet contest. The winners got a behind-the-scenes look into the tents, from models getting ready backstage at Richard Chai to the front-of-house buzz on the BCBG runway. The tour ended with a meet-and-greet with editor-in-chief Eva Chen, along with surprise guests like model Soojoo Park and top bloggers Rumi Neely and Aimee Song.
Winners naturally Instagrammed their way through the tour, and we are insanely impressed with the outstanding photos that came out of the event. Click through to see some of our favorites.